Are you facing limiting resources and experience in CEE markets?
Whether you need market access or business solutions we can help you.

Cecilia Marinova, MD, MBA
Managing Partner

Our vision

Our vision is to provide medical access to programs, diagnosis, treatment and medical solutions in areas of unmet medical needs.

Our commitment

Our commitmemt is lower risk market access scenario & cost effective business solutions.


Here we come, ESGCT 2023!
Access to current diagnostic and treatment information is limited for experts and payers.
Read more >
Second poster ESGCT 2023
Can we get more effective?
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See all articles >


We at Medasol are a creative and effective European team with a strong medical background and business experience.

We are focused on the best solution for market access and business entrance for specialized treatments, rare diseases and innovative drugs. We follow and cooperate with academics on their projects and help patient associations in articulating their needs. A virtual organisation around Medasol will support the launch of your product.


Medasol offers 3 effective commercial models. Business model solution is based on common preference for responsibility for processes and cost assignments:

1Commercialization via
Royalty Fees

2Commercialization via
Shared Responsibility

3Commercialization via
Consultancy Contract


We transform strategies into business results. We show the option, suggest the best solution and you choose.

What stands behind our expertise:

Implementation of strategic objectives / business results.
Partnership and networking with all stakeholders / integrity.
Experience and understanding/ low risk solution.
Creating new, innovative models for market entrance / business solution.


We can reach your goals by the right plan, activities and cooperation.

Medasol offers the following services

Market know-how
Sizing Opportunity & Market Access
Medical Pre-Launch
Medical Launch
Commercial Launch
  • Market know-how
  • Opportunity Evaluation
  • Legal
  • Regulatory
  • Logistics & Distribution
  • Business Model
  • Size of opportunity
  • P&R
  • Strategy
  • Pricing
  • Paid Access
  • P&R Dossier
  • Assessment of diagnostic and therapeutic setting:
    Diagnostic procedures, patient pathways, specialized centers, standard of care, therapeutic gaps and opportunities
  • Identification, engagement and continued interaction with investigational sites
  • Identification and establishment of KOL network
  • Advisory Boards
  • Scientific communication
    Congress symposia, educational events, publications
  • Medical support for Market Access
    Value dossiers, stakeholder engagement, hearings, price negotiations
  • Scientific product communication
    Congress symposia, educational events, publications
  • Leveraging of KOL network for product support
  • Strategic Medical messaging
  • Handling of Medical queries
  • Marketing support
  • Information Officer responsibility
    Scientific accuracy of all communications
    Drug promotion according to applicable law and regulations
    Accuracy of SmPC/labeling, packaging material and product listings
  • We reach out to Key Opinion Leaders in collaboration with medical
  • We develop a value story for payers in collaboration with medical and health economics experts
  • We develop pricing strategies for EU/International regions in close collaboration with HQ (CCO/CFO)
  • We establish contacts with key health-economical and health-political stakeholders
  • We prepare a pricing and reimbursement roadmap per country
  • Development of distribution strategies:
    • Logisitics (warehousing, physical distribution)
    • Order and invoicing processes
  • We create product/therapy positioning
  • We develop commercial messages based on phase III data and other publications
  • We prepare blueprints for commercial organisations (EU/International HQ and country organisations
  • We set-up customer databases, based on agreed segmentation parameters
  • We recruit train commercial staff
  • We develop commercial materials
  • We set-up commercial KPI/Sales planning and tracking tools
  • Kick-off pricing and reimbursement processes in various countries
    • Price registration
    • Submission of value dossiers
  • We inform stakeholders about product availability, including pricing and order processes
  • We communicate medical and commercial messages to customers/prescribers
  • KPI‘s/CRM tracking

Social Responsibility Projects:

Contracted Partners


Medasol s. r. o.
Drtinova 10
150 00 Praha 5

Registration address:
U poštovky 1269/2
150 00 Praha 5

+420 724 333 313